How to set up a web page - Search Engine Optimisation
Search engine optimisation, what is it? It is the art of setting up your web page to get the best search results in Google, Yahoo etc.
Here are a few tips that will help your page progress up the search engine lists.
- Find out what key words your intended market would type in to find your website on Google, eg “Setting up a web page”.
- With those keywords make the following changes.
- Changed the title, using the keywords.
- Shortened the meta tag keywords and description using mainly the keywords.
- Put a “<H1>” tag in, using the keywords.
- Changed the home page link, using the keywords. The external links to the page will be all using the same format.
- Make sure that in the content of the page, the keywords are placed, it also helps to use the italics and bold tags.
- The keywords can also be added to the footer of the page.
As you can see the above suggestions are implemented on this page, also getting as many external links to your site improves the rank on the search engines.